Monday, July 28, 2008

Snickers Anti Gay Ad Pulled: I Pity the Fool

Are you fucking kidding me with this?  I mean, I was just at a party yesterday in Beverly Hills sitting with a group of gay young men talking about how inescapable the "fag" taunting and teasing is in elementary school for kids that are "different".

Mars Inc produced a commercial for the popular candy bar SNICKERS with gay bashing as a theme.  A very effeminate man is power-walking through a suburban neighborhood when Mr T bursts through the yards in a military vehicle shouting, "Be a man!" and stars shooting at him with an assault rifle.  Mr. T also shouts out "You are a disgrace to the man race!" and "It's time to run like a man!"

Then the tag comes up, "Snickers.  Get some nuts."

Reps from HRC (The Human Rights Campaign) met with Mars and the commercial has since been pulled.  This is the second time in just a few years that the Mars company has had to pull an ad because of anti gay tones.

If you'd like a look at the real stories of this "comic depiction", visit Gay American Heroes, an organization established to memorialize those that have been killed in the U.S. for being LGBT. Here are a few people who have been "attacked" and murdered in the same spirit of this candy bar ad.

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